The beauty industry has growing demand and one that is known to be resistant to economic downturns. Even when times are tough, people will still spend money to look and feel their best. A career with make-up is varied, with opportunities spanning across industries such as retail, bridal, theatre, film and television, education and even death care.
Passion for make-up
There is no prerequisite for passion in any career however to break your way into an industry where you are competing against others that are hungry to get their foot in the door and to be a part of it, you need to be able to stand up with the rest of them and stand out for all the right reasons. Your passion needs to extend past Instagram likes and trends. You need to be passionate about professionalism, attention to detail, reliability, communication, networking, timekeeping, as well as the art of make-up.
What does a make-up artist do?
Depending upon what industry you are working within, your position description will differ. For example if you were to work within the retail industry as a make-up artist, you will be required to apply make-up within a sequence that the brand dictates, you will need to learn the products of the brand, including their ingredients and capabilities and you will need to train in sales techniques as part of your role would be sales orientated which means that you would have sales targets that you have to meet.
If you were the Head makeup artist within the Film and Television industry, in addition to the application of makeup you would be required to attend production meetings, create mood boards, research, script breakdown and continuity.
A freelance make-up artist specialising in formal and bridal make-up would also need to learn basic accounting to run their business, network and these days be proficient in advertising and social media.
Why I became a make-up artist?
I feel like I became a make-up artist by default. I have had a love of make-up from a young age and dabbled with it as part of theatre and performance since I was a teenager. However, it wasn’t until fate saw me take a break from the events industry (I had been in event management for over 10 years) that I decided to return to study within make-up purely for personal development – it ignited my passion for the artistry of it and within a short period of time, I became a freelance makeup artist and later moved into training. Make-up is an amazing industry to be a part of and one that you will be forever learning as new products, tools and techniques emerge constantly.
Manuao TeAotonga – Makeup Trainer